scottsonline - 7:42 pm on Oct 13, 2010 (gmt 0)

Absolutely stunning. Heres some numbers from us and one of our friendly competitors:

10/6 to 10/13 traffic down 43% from google
10/6 to 10/13 conversions down 68% from google

Us
10/6 to 10/13 google traffic down 30%
conversions down 46% on google traffic

All the good traffic is gone, we are left with the junk.

I can see what's changed, branded traffic has been cut in half.