wildbest - 7:37 am on Sep 9, 2010 (gmt 0) [edited by: tedster at 4:54 pm (utc) on Sep 9, 2010]
Honesty is the best policy James. Build your site naturally, promote logically and compete honestly ...
Spencer, that's the 100% losing strategy. Confirmed!
I've been following those principles for years and our websites were gradually displaced from Google's serps by black-hat, SEO-aggressive competitors. Finally, I've got to the point where customers search Google for our company name and they are asked by Google 'Do you mean [our-direct-competitor-company-name]?'. Please, note that names are not very similar!
If you listen to the official Google they'll tell ya to build your website naturally - i.e. not for search engines, but for your visitors/customers. On the other hand, however, they do everything they can to attract and keep your attention constantly engaged on matters of SEO. Unmistakable act of hypocrisy!
[edit reason] member request [/edit]
[edited by: tedster at 4:54 pm (utc) on Sep 9, 2010]