indyank - 2:51 pm on Oct 2, 2010 (gmt 0)
this whole "trust" thing has got out of hand. google would much rather send you to a trusted site if it's related to the subject rather than an "untrusted" site that actually contains the words you searched for.
doesn't that make it light on google's resources? Well, this is how they might be thinking.
Let me send you to a supermarket (parent site or page related to the topic) where you can get your things by following the address board there (site navigation or site search) rather than wasting my energy (resources) in determining the most accurate one.This also helps me in delivering more ads through them, keeping both of us happy... :)