dataguy - 4:36 pm on Jul 28, 2010 (gmt 0)
I've got a similar situation. A clean, 150K page site with greatly varied topics. Since March, traffic has been going down steadily. It's about 30% lower than it was about the beginning of the year.
I've been working hard to try to reverse the trend, but nothing I've tried has worked. My site is mostly user-generated content, and it's not all unique, which is my best guess at why I'm hurting. I see my competitors in the same situation, all my competitors except for one which has always claimed that they had exclusive content.
I've been hoping it's just a caffeine thing and it will be reversed soon, but I'm starting to lose faith in that theory.
Fortunately I've also been optimizing my ads, so ad revenue has actually increased during this period of time. I sure wish I could have the traffic back, though.