tedster - 1:23 am on Jul 1, 2010 (gmt 0)

My take on this current Matt Cutts video is that he is essentially cautioning the people who don;\'t understand PR very well but have still been playing around with what they think PR sculpting is. I wouldn't be surprised if I could get into Google's data to see a whole bunch of sites who tried to be clever but essentially committed suicide.

This video is aimed at a wide audience, and that's the biggest grain of salt that I take with it.