1script - 10:49 pm on Jun 27, 2010 (gmt 0)
Isn't Webmeister describing a classic case of a Google bomb? Given that Google is so link-dependent in their algo, how could it not work?!
I have to give Webmeister kudos for going through with such a dangerous experiment (except of course if the nursing site was not in fact his :) ) - 300 lottery related links, especially if added at the same could have brought the site down.
I'd be also interested to learn what type of link were they - ROS, homepage, in-content, do-follow, no-follow, comments, forum posts etc. I'm sometimes finding it hard to get 3 good links when needed and some people are wielding 300 just for an experiment ...