TheMadScientist - 5:58 pm on Jun 27, 2010 (gmt 0)
No, that's where I was saying to go with the point of the post.
They put (to my understanding) 300 links related to the lottery on different websites pointing to a page on a health-care related website without any information related to the lottery and the page on the health-care website without lottery terms or information present about the lottery started to rank for the lottery terms.
Since this happened, the question: Do On-Page Factors Even Really Matter? was raised, because the page ranked completely from off-page (external) factors for terms unrelated to what the page is actually about.