backdraft7 - 10:35 am on Jun 7, 2010 (gmt 0)

This algo update just happens to coincide with a seasonal lull is sales for most sites. Add to that the struggling economy and you've got a perfect storm of conditions to make you sales even weaker. My rankings are still way up there and my traffic is nearly the same as last year this time. I just can't figure out why conversions just shut down on May 17th. The traffic I'm seeing seems to be what I call "Zombie" traffic. I see it almost every spring and I just can't explain it. Whatever it is, it is not targeted traffic. It's either search engines going gonzo, recently released school kids or something else entirely, but it surely is not buying customers. On top of all this, the algo update just makes matters worse, but at least it's not happening during the holiday season. As always, this too will pass. I hope!