tedster - 8:26 pm on Jun 5, 2010 (gmt 0)

I've been thinking along the same lines, gouri. Google knows their original algorithm helped to create a link marketplace, and they've hated that for many years. Now they are finding other metrics, site-wide metrics and not only "page" metrics, to add to the algorithm.

Last year there was the "Vince" update with its emphasis on brands. I suspect that Mayday is an extension of this way of looking at sites. The challenge is, we don't know in any detail what Google is measuring. And given what happened to backlinks, I'll bet we don't learn much about this new direction from Google, either.