---- Is 1st place organic worthless without Adwords campaign?
Mark_A - 8:44 am on Jun 3, 2010 (gmt 0)
No, but you are going to have to accept they 'good old days' are never coming back.
But is this the beginning of the end for Google? Does anyone remember the failure modes for Alta Vista and the like, what did they do wrong? Will web client companies continue to pay adwords costs as long as there are eyes there looking at the ads or will the Buyer to Visitor ratio decline to such an extent that adwords becomes unviable for many? Surely people don't pay adwords to get visitors, they pay adwords to get buyers!