---- 3: Google Updates and SERP Changes - May 2010
internetheaven - 11:24 pm on May 28, 2010 (gmt 0)
Look, it's not up to Google to make your customers find you.
I would have to disagree with that statement. Isn't that like saying "it's not up to police to stop burglaries, you should have better home security"?
If Google were able to wriggle through red tape to become the monopoly they now are (91% market share in the UK) then they have positioned themselves as "the web" ... they wanted the job, they've got it. And if they fail at it they deserve criticism.
Of course, most of their purchases should never have been allowed in the first place. Pretty anti-capitalist set up we have now in my opinion.
Money is not being "lost". It's being redistributed.
Going to have to disagree with you there too I'm afraid. This update is unique in that the majority of people are not reporting a loss of ranking, they are reporting a change in traffic and a loss of revenue ... unless you're an MFA site (which I have several of as well) and CTR have quadrupled in some cases.
Google are redistributing the wealth back to themselves with this update it seems, in both SERPs and the new layout. Though they've been moving this way slowly for some time. Moving the PPC ads to the top 3 ranking spots ... inserting youtube ... etc.