JoeSinkwitz - 2:08 pm on May 25, 2010 (gmt 0)

What kind of sites will have more blogroll links than links from articles? Mastercard? Ford? Home Depot? Mom-and-pop widget shop?

Each quarter we are tracking more and more signals that are purposefully shifting towards large brands. The reality is that this is still manipulatable, but as a chess player are we looking to simply counter moves or to skip a few moves? If you aren't a brand, you need to become one.