The anti-google stuff is getting old, sure they have taken liberties in the past but now they are asking and we're free to say no. A step in the right direction imo.
My site on widgets receives 75% of its traffic from my state with the majority coming from a major city that happens to be where my site IP resolves to. Since google also has maps that tell me that this state only ranks #12 in volume for widgets I'd expect to see results showing me that traffic is highest from the #1 state etc.
Serps are still targeted locally first a lot of the time, something to consider when choosing a site subject. THAT seems like a subject needing more discussion. Being #1 in the 12th ranked state brings less visitors than being #12 in the #1 ranked state in this case!