johnnie - 12:25 pm on Feb 3, 2010 (gmt 0)

Hi,

On some pages, our client features large chunks of hidden text (css display: none). By clicking a certain link, this text is made visible to the user through a tiny piece of DOM-utilizing javascript.

The motivation behind this set-up, is that the text, while relevant to a portion of users, makes the page unnecessarily long to those users not interested. This in turn will not help conversions.

How would google treat these chunks of hidden text?