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TheMadScientist - 5:57 pm on Jan 20, 2010 (gmt 0)


Is it not the case that market share suggests that google need not be too concerned with Bing just yet?

I think if they wait for market share to decline, it's too late... If they wait for decline to do anything, then whatever they do is definitely reactionary rather than leading, which is not ever a good place to be in. It's like playing chess and having your opponent 'force' your moves by keeping you in check... It's one of the easiest ways for you to lose if you allow it to happen. IMO It's always better to lead and force others to follow and whether they have the market share right now or not it seems to me this is exactly what Bing is doing to Google, not the other way around.

I read somewhere on average, at a store, a person has to be exposed to a product 9 times before purchasing it and online the number is much higher. How long have those Bing television commercials been running and how many times on average do you think people have seen them to date? Wait until people have seen 25 or 30 different Bing commercials... Then the numbers may be more telling.

Do you really think Microsoft put a big bulls-eye on Google, dumped $Millions into the development of a search engine and is just going to pack up shop and leave? They're quite possibly the best marketing company in the world and it sure doesn't look like they're going anywhere to me.

[edited by: TheMadScientist at 6:12 pm (utc) on Jan. 20, 2010]


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