Lts95 - 1:26 pm on Aug 5, 2008 (gmt 0)
I think right now and for the next several years, good results for local will be a challenge. Many local service providers that you would ideally want in the results are smaller companies who have a limited web presence that is unlikely to be very useful or SEOed. I have found it practically impossible to get much more than a phone number for a variety of contractors and services in my area. Honestly, the best local results tend to come about when there are national companies with local reach. Mom and pop are just too busy working to figure out the Interweb.