I've actaully started a thread that runs along similar lines. I've been trying to guage what % of total keyword searches a site actaully gets served for. Just because I see my site ranked in the top 10 does not mean that everyone else is seeing the same results. I guess it takes time and trust to get to that "volume" position. I suspect this goes beyond just the geagraphic boundaries in this thread and takes a lot of other factors into account. Anyone else have any ideas about this?