phantombookman - 3:33 pm on May 30, 2006 (gmt 0)

My brother is asking me to do some black hat on his site because of Google.
He writes the content I put it up for him. He is highly regarded in his professional field and the content is outstanding. Absolutely non-commercial purely for the benefit of others.

Just over a year old so Google cares nothing for the content.

I have kept it clean because it is so good and not worth risking, now he is frustrated.
Conversations go like this:

Why do my articles appear nowhere and I keep seeing things with nothing even on the page?
err, they have more links

How do I get it to rank better?
Get more links
If nobody can see me how will they link?
Some people email sites asking for links
Is that not email spam?

etc etc

I can offer him no reassurance in a white hat way.
His content is fabulous and there is nothing in his area to compare it with.
This all means nothing, certain sites in certain areas are a waste of time if you do everything by the book

Sad but true