Jon_King - 8:53 pm on May 23, 2006 (gmt 0)

>>Not everyone who complains about Google does so solely because their sites don't rank well....

Very true whiteknight. We are discussing relevant and recip linking; their application to getting our site listed and listed well, are we not?

The point is, much of the recip game is up. Whether we think so or not. In fathoms earlier post, suggesting the making of your link page into your home page as the lithmus test - this is supposed to make us think about who these links really are intended for and gives, I think, a great deal of insight as to our motivations and thus the fodder for Googles algo to knock down the importance of these links. In most cases the way recip links are deployed (another hint from Matt) just aren't that important to the user.