Marcia - 3:31 am on Jul 20, 2007 (gmt 0)

Using "information" type pages to boost other pages on a site worked like a charm, I was doing it for a long time on some sites. In certain respects it enhanced the user experience at times, if done right.

Until Big Daddy.

There are certain things that worked fine until the infrastructure change and a little while before, when certain changes started to show up regarding how sites are crawled and indexed; but things aren't the same any more. Using certain pages to funnel PR may work if there's enough PR to go around the site, or at least the more important pages, which is not always the case.

When 2 and 3 year old newsletter pages, which are not getting link love either from within the site or from other sites, and even very minor, far less important product pages have PR and important money pages are PR0 in the Supplemental index, it's time to make changes to the navigation and start separating the wheat from the chaff, and to start making prolific use of robots.txt and the robots meta tag.

[edited by: Marcia at 3:36 am (utc) on July 20, 2007]