BillyS - 2:46 am on Jun 18, 2007 (gmt 0)

I never paid attention to the one word phrases - so I can't comment on changes anyone has been seeing. I will say that I've got roughly 4x the Google traffic I used to have - all on the long tail searches that I never got before.

My site is purely an informational site - I don't sell a product. I also followed Brett's advice but I picked a very competitive area - something I often regret.

If anyone is looking for a time the update started, I first noticed it at 10:00 Eastern time on June 13th. Traffic continued to build until around the same time the following day. I know this because it would have normally dropped off in the early morning hours, but traffic just kept increasing.

For those of you that think informational pages are being pushed up that works in my case. I will say that even though the site is around 3 years old I do keep all of the information very fresh by updating all of the information once a year or more (ugh!). If it ever rolls back I'll be one of the first to know.