jtara - 5:38 pm on Apr 16, 2007 (gmt 0)

Well, Google might do something

If your site in in the U.S., I doubt it very much.

I'd use Google's Adwords policy as a guide: in the U.S., Google permits Adwords advertisers to use trademarked terms as keywords, but not in the ad itself (unless the use in the ad in non-infringing).

In Europe (not sure about other areas) Google does not permit the use of infringing trademarks as keywords.

As to what the law actually is, my understanding is that it's still an unsettled area. Google is doing what they feel they can defend in a given country.

It seems to me that the use of trademarks in metatags MIGHT be considered as equivalent to their use as keywords.

In any case, I doubt that Google would apply one policy to Adwords and another to what publishers do on pages where they display Adsense. It might be considered an admission that they are wrong in the other case.