decaff - 8:57 pm on Apr 7, 2007 (gmt 0)

Nice Observations..

Certainly with the Supp Index growing .. Google can then calculate per each site's volume of pages in the supplemental listings vs. what they have in the live organics .. and work this ratio as a set of filters ... so if a site has a strong presence in the live organic listings and "some" supplementals ...then this site is probably going to continue to perform well..but if the ratio flips...then filters kick in and the site suffers...

Still, I can see how the comment is open to various interpretations as written. Does it mean don't change the nav menu's anchor text when it appears on different pages? ...or does it mean that even in one page's version of the nav menu, we should be wary of repeating the same keyword in multiple phrases?

Certainly from the "human visitor" perspective .. retaining continuity throughout your site from page to page in regards to how you name your links (internal navigation anchor text) is going to be critical to giving your visitors easy and familiar access to your most important pages..

If you are trying to game the algo with internal anchor text variations...this really doesn't make any sense...as from one page to the next your link descriptions will change..?

Where the true anchor text variation would be expected is with the external inbound links.(from sources pointing to your site)....especially if these have been acquired organically...

If you try to game the algo with an anchor text variation naming scheme for your external inbound link campaigns...this might be spotted as too predicable in nature...