ebuzzmaster - 1:37 am on Apr 6, 2007 (gmt 0)

I follow (natural search) positioning closely for a number of highly competitive phrases. We have a very strong site, having been in the space just about as long as anyone, and have a lot of keywords on which our site appears.

In just the past couple of days, I've seen a fair amount of bouncing around on some of our more competitive target phrases. Today, I saw something really interesting - for a phrase that is particularly competitive there were several changes - a different URL on our site, and a change of page 1 SERP results going from a mix of informational and promotional/sales related sites to the first 16 results being purely informational. After that, there are one or two promotional sites, but again a much higher proportion of informational sites.

Anyone else seeing this type of change? I did see where one person posted that they saw the opposite.