colin_h - 7:36 am on Dec 18, 2005 (gmt 0)

Good morning Reseller << I wouldn't be surprised if Google starts its own SEO company "SeoSense" offering optimizing sites for better ranking on Google index >>

I think there will still be a huge scope for home spun SEO, even if Google provides an SEO service - with guarantees of top slots on the web searches. Most SEO professionals target thousands of keyphrases within there sites, making it totally impractical to pay for top slots for all but the most lucrative keyphrases.

I still think that each time Google searching becomes harder to find the site you want ... the public get smarter and modify the keyphrases that they use ... thus creating more accurate target keys for the SEO to use when designing their pages.

OK, so the big keywords will be pointless competing for. All we do is spread our fishing nets wider and instead of eating big fat cod, we settle for smaller less popular fish that the big trawlers aren't interested in.

There's plenty of opportunity left in the internet ... for everyone (big & small), we just need to re-evaluate our place in the food chain.

Good luck to all and best wishes for a prosperous new year. My Xmas starts here ... no more search engines for 4 weeks .....