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Leosghost - 3:24 pm on Oct 27, 2005 (gmt 0)
Taken as a whole...meaning if one regards many, many different areas of the serps ..that has indeed been the trend over the last two years.. If you want to be consistantly at the top of areas in which there is adwords money spent ..you must be prepared to join in the spend ..or accept periodic wild fluctuations in your hit rate and thus your earnings .. So as good Pavlovian Dogs ( or maybe a better simili would be addicts if ones income depends entirely on the internet serps like many adsense publishers ..once hooked )..One is trained to buy the oppertunity to access the traffic pages ..or one is forced to spend the money on valium .. They aren't the only "traffic for sale" outfit out there ..but they may have done the best job in convincing some that if you even say that it is so that they will somehow penalise you ... whence I presume cometh the plethora of "bless google guy and all who sail in him" type posts and promises to email spam reports to help "him" better to eat you with grandma BTW ..I'm not complaining about their business model ..after all it is pretty standard for most of you ..the inclusion of the system of high page rank for educational institutions etc is and always has been good for PR ..( public relations ) ..and has made many beleive that "do no evil" was always the object .. The object was always ..make 2 guys lots o' money ..and now it is make the companies shareholders lots o' money.. Just like newspapers are there to sell ad space ..not to provide news or info .. manipulating search engines is / was always most efficiently done with money ..the other techniques we all use / know / do are merely distractions and wall paper..intellectualy stimulating ..and especially if our pocket books are limited maybe the only way to attempt some sort of damage control ..sometimes .. The really big SEO houses are not here posting about this ..they are busy telling their clients "increase your budget"... The small SEO people have always told their customers that it wasn't just money ( if they said it was that easy the customer might just read how to do it and do their own adwords management ) ..so for them life is much harder to explain to clients just before Xmas .. Anyone here who spends over 100,000.oo$ per month with adwords just slide off of page one in the organics ..? Don't all shout at once ; ) QED [edited by: Leosghost at 3:33 pm (utc) on Oct. 27, 2005]
Or do you assume that those gaining rankings will continue to spend, so eventually all sites are paying for their traffic?
The basic reason that "G" does not like SEO is that to encourage it directly contradicts it's business / economic model ..or they could go PPI ( in effect adwords always has been PPI ..just with a smaller payment required to sit at the table ..once at the table how you play your hand is , as in poker , upto you and your talents etc in coding , display , conversion etc ( basic oldstyle ad business skills married to coding ..BTW take a look at the backgrounds of the admins and most mods here and you'll see the mix ;)...