blend27 - 5:58 pm on Nov 22, 2006 (gmt 0)

When the product goes out of stock, or gets droped all together, we replace the BUY Button with the text link to the main category of the widget. The text link is usualy 4 words that used to be in the ALT Tag of the BUY Button.

The link to the product from main category page gets moved to SOLD OUT ITEMS PAGE, to the buttom of the display, then when widget page gets reindexed we add links from within the copy of the widget to newly added widgets on the subject.

this way new pages get indexed faster and have a backup links from already established pages.

if the product is back in stock everithing goes to the way it was: DOMINATING THE SERP

:)