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---- The "Minus Thirty" Penalty?


lfgoal - 3:43 am on Oct 18, 2006 (gmt 0)


Whenever I'm hungry for paranoia, I'll always drop by here to see what's on the "daily specials" menu.

No offense to the originator of this thread or any others suffering from the 31 dilemma. I'm just curious about this whole internal-link-anchor-text-paranoia-thingy.

Let's say you have a site with 500 pages of content and let's say the site is categorically about red cars. Let's further say that there's a page on the site that is about "cleaning tips for red cars". Lastly, let's say that every page on the site has a link to this one page and that the link says "cleaning tips for red cars".

Are there webmasters out there so paranoid to believe that there's a possible penalty for this (that was rhetorical as I know there are)?

Let's apply logic here. In this example, the site is about red cars. If you have a page on such a site that is about...the cleaning of red cars, why WOULDN'T you place a link TO this one page on every page of your site? If it's a well written page that offers lots of tips on red car cleaning and you think your visitors would like to read the page, what would be the prob?

And, in this example, why SHOULDN'T you use the anchor text "cleaning tips for red cars" in every link if, in fact, the page is ACTUALLY ABOUT cleaning tips for red cars?

Should a person worry about offending googlebot because it may get bored reading the same anchor text over and over and, thus, lash out at the site with a boredom-inspired penalty?

Perhaps one should appease the bot by "varying" the anchor text in the internal links to this page? I mean, it won't change what the page is about, but perhaps googlebot would like to see "red car cleaning tips" or "tips for cleaning red cars" or "cleaning cars the red tips way" just to break up the monotony of endless crawls.

Here's what I say: if I have a page about cleaning tips for red cars and I think the page offers good content to my site's visitors, I'm going to include a link to it from every page of my red car website
and I'm going to do it so they can EASILY FIND the page.

And I'm going to do more than that. I'm also going to make every link say "cleaning tips for red cars" because...that's what the page is about.

And lastly, I'm not going to vary my stinking anchor text because...why should I? Who am I trying to fake out?


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