JackR - 3:06 pm on Oct 12, 2006 (gmt 0)

Wow, thanks for all your replies.

Terabytes: You've got it. Content is definitely king. Having tried several other strategies, content has been overlooked. I have someone who is due to begin work addressing this shortly.

trillianjedi: I do not wish to be specific about my industry, but talking of an 'authority' is not particularly straightforward, trust me. That said, it terms of SEO and onsite content, the #1 could be considered authoritative.

toothake: Do you mean that I have too many backlinks for such a young site?

Amarula: When you say you've been "watching me for some time", I hope you're speaking metaphorically. You clearly seem to have a vested interest in what I do - and why. I can therefore either conclude that you're in the same industry, or that you want to be. Care to elaborate?

As far as others buying backlinks to 'get even' as it were, you might just be right. The difference however is that I will soon have a full time team working on this. More importantly, I have an unlimited budget and can outspend anyone in my industry.

srmark: I agree with your comments 100%. Quality, like content, is king. That said, I do have some of the best (and most relevant) backlinks that money can buy. Unless I'm missing something, I don't think that there are better sites to be linked from than DMOZ, The Yahoo Directory and most of the top ten sites in my industry.