skipfactor - 1:12 am on Aug 21, 2005 (gmt 0)

""That's the Mick Jagger of search!" exclaimed e-marketing strategist Seth Wilde as he strolled by Cutts and his audience of webmasters."

"Google's reshuffling raised so many anxieties that webmasters in 2002 began to name the changes after hurricanes and infamous events. One particularly unpopular change Google rolled out in 2003 was dubbed "Florida" for the muddled ballot count in the 2000 presidential election."

[cnn.com...]