---- Does all SEO work get you penalised now - not just dodgy tricks?
KenB - 7:27 pm on Aug 18, 2006 (gmt 0)
many sites are going back and forth for no apparent reason so don't go blaming x or y (I did that, and I was wrong). It seems that having a wikipedia, dmoz and plenty of blog links serves as a vaccine, otherwise, there's no guarantee.
If DMOZ and Wikipedia were a vaccine, my site would be totally ammune to everything. Every language of Wikipedia provide hundreds of links to my site (all voluntary and not solicited by me). DMOZ also loves my site.
My site is very old (started in 1995 and on its current domain since 1999); has thousands of pages of content; has thousands upon thousands of high quality volunteer inbound links; does not participate in link swaping schemes; and avoids SEO tactics. Yet it was severely punished by the July 27th update.
What I think we are seeing is Google accepting a very high rate of colateral damage for only a very modest management of SEO spammy sites and has been pointed out, many of the worst SERP spammers are getting away with doing whatever they want.
I am honestly believing the more Google tries to focus on sites that try grey to black hat SEO, the less success they are having at dealing with SERP spam in general.