Er, well we found out a while back that links are also good for people to use to actually click through to our site... You know, traffic? Customers? :P
Seriously, these are good, prominent links that will, first and foremost, send us a shedload of new prospects. But as we get so much of our converting traffic from G I don't want to shoot myself in the foot.
WBF: Thanks for the comment on deep links.