jcoronella - 5:06 pm on Mar 12, 2005 (gmt 0)

I typically check my ranks by crawling the scrapers. ;)
assuming no robots.txt block of course

For broad terms, it is interesting to check the start= parameter in the referer. You can track a lot of upcoming and under-utilized kwds that way. If you are getting a lot of searches with start=30 or more, you may want to focus some content on it.