Eric_Winter - 6:15 am on Mar 10, 2005 (gmt 0)

With respect to generating a press buzz: Where's SEMPO on this? Would SEMPO want to take a stand?

I think it could be a galvanizing issue for them. Raising awareness on the problem of page jacking for small and medium business owners could help elucidate what the organization stands for (could stand for) . . . They should weigh in on this and try to get the engines' attention.

"SEMPO is a non-profit professional association working to increase awareness and promote the value of search engine marketing worldwide. The organization represents the common interests of more than 315 companies and consultants worldwide and provides them with a voice in the marketplace."

Are they hamstrung because of their reluctance to judge blackhat v whitehat? Can't they take a stand that there is something wrong with the playing field when one site can so easily grab another site's traffic? That's a role that I'd like to see them play, i.e. try to be a whistle blower on big problems with the engines algos. That to me is consistent with "promoting the value of search engine marketing".