trillianjedi - 7:38 pm on Feb 2, 2005 (gmt 0)

Liane - good question - my bad for not giving any more details.

The sector I'm seeing massive changes in is not travel, but competitive (20m results and well SEO'd). A lot of people buying their inbound anchors on this one. They are still doing OK (no manuals that I can spot).

Top 5 still authoritative and rightly there. All the rest - huge shake-up (especially on 2+3 keyword searches). Nothing to complain about - it looks OK, the searcher will get what they want - sure, a bit of spam in the top 20, but you expect that. Nothing excessive.

Most interesting thing is the returned results have halved in number.

We haven't moved. We're an authority and completely white hat. A couple of cloakers have made it through to top 20.

TJ