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ciml - 5:43 pm on Oct 3, 2002 (gmt 0)
The more I look at results this month, the more I come to the same conclusion as you. The 'proximity bonus' and use of anchor text were two of the things that made Google better than the rest.
Welcome to WebmasterWorld, grayhair.
(I recommend paynt's welcome post [webmasterworld.com])