john316 - 12:57 pm on Sep 28, 2002 (gmt 0)

There is an assumption that the previous indexes were somehow "bad" or needed improvement. Those are the very indexes that put google on the map. Apparently the *user* was well pleased.

More than a few smart people have gone into and out of the search business, monetization of the serps is the achilles heel. This "tweak" looks like reverse monetization i.e: instead of just dumping paid listings into the serps, just remove the commercially oriented ones, forcing the user to an ad click.

The fruit is the fruit. Come to google, click an ad. Time will tell if the *user* appreciates being snookered, history indicates that they don't.

No matter how smart you are, you just can't hide the sun with your finger.