Powdork - 7:29 pm on Nov 20, 2004 (gmt 0)
I looked up sponge bob movie and was surprised to see www.spongebobmovie.com at #1. Then when I visited the page I realised it was a url rewrite of some sort from nickjr.com. The I tried 'after the sunset'. It's there, but it's been around since 2002. I'm not sure if movies are a good example.
Try looking up a new movie and finding their official site.