WebFusion - 2:26 am on Oct 4, 2004 (gmt 0)

P.S. WebFusion - thanks, but not especially helpful. There is nothing free about building up a high PR site that gets good traffic.

I think you missed the point. If the ONLY way your business can remain profitable is by receiving free traffic, then your business is probably in more trouble than you realize.

By devloping your site to the point that is maimizes it's sales potential (i.e. high conversion rates), then you can stop having sleepless nights worrying about your postition(s) in the serps (or lack therof) and know that EVEN IF you have to PAY for your traffic (i.e. PPC), you can STILL turn a nice profit, as you'll know exactly how much to pay for those visitors to turn that profit.

As far as not beinge "free" to build a high-PR site....I'm sorry, but that's just bunk. Other than the time you have to invest in marketing the site, it's still not hard to build a PR6+ site in under 18 months (took us 4 months).