AWildman - 4:48 pm on Aug 3, 2004 (gmt 0)
You know, not too long ago, my bosses told me I was NOT to engage in a link campaign cause we would lose visitors who would just click on those links and leave our site and never return. I asked for advice here to see what I could tell them that would persuade them that outbound links won't cause us to lose visitors in droves.
Someone told me that the Internet is a WEB consisting of sites being linked to and linking to other sites. Good point! A site can't be a solitary island and expect to get anywhere!
Someone else said that the only thing that can keep a person on a website is...take a guess....GOOD CONTENT. TERRIFIC point! You can have 10000 links on a site with killer content and not lose people. If there isn't a reason for them to go elsewhere, they won't.