rogerd - 7:03 pm on Mar 22, 2004 (gmt 0)
It might not be that difficult if the search of interest is the company's name and it's a relatively uncommon name. One other strategy might be to develop a few spinoff sites with different content. E.g., if the primary site for Zablotny-Fairweather, LLC is zablotnyfairweather.com, creating some content/resource sites, like Zablotny Fairweather Probate Resources, might help shove the lawsuit site down. You'll have to gauge how difficult this will be by examining the PR, linkage, and content of the lawsuit site.