Chico_Loco - 4:01 am on Dec 30, 2003 (gmt 0)

How much were these engines bought for by Yahoo?
How much do Yahoo pay Google each year?

One other possibilty might be that Yahoo have no intention of dumping Google, yet they bought those engines for one main reason (with a couple of smaller reasons). The biggest reason being that the next time they sit at a negotiation table with Google, both parties will know that Yahoo! doesn't HAVE to stick with Google.. So how will google try and persuade them? With money, and a lot of it. Not give them cash, but DEEPLY discount them..

Google do need their logo on Yahoo, so in order to keep it they'll both charge them a lot less for the results AND give them an even higher revenue share on the adwords served, all the time, what are they doing on the side? why serving ads through AltaVista, Inktomi & AllTheWeb, using those engines as separate ventures, but just be having them they put serious intimidation Google's way :):)

Just a thought...