claimsweb - 10:43 am on Dec 2, 2003 (gmt 0)

I cant believe people are seriously discussing playing around with H & alt tags. Are we now ditching w3c guidelines and best practice because we think it might score a point or two with the big G.

Aside form the many other good reasons for sticking with convention, Ink loves "H" tags -do you want to mess up your Ink listings as well as G? You're timing is perfect!

Alt tags are also going to be part of the big accessibility conversion certainly in the UK where the Disability Discrimination Act stipulates that sites should be accessible for all. Is Google going to therefore penalise such a vital component?

Thats not to say that keyword stuffing should be allowed - youve just got to be sensible in applying your seo.

If its clear that repitition of anchor text is being penailised - and I dont think any of us know for sure that it is - then you change your text implementing a broader keyword range than before.

One thing is for sure - LINKS ARE GOOD theyve always been good and they always will be and you have to continue accumulating them. We all have to adjust our practices and within 6 weeks we will know how to fine tune our websites.

Until then let the debate continue but please - lets keep it real.

C