jady - 1:32 am on Nov 2, 2003 (gmt 0)

I tend to agree that keyword density is very important! When used at a standard non-optimized density (just good for the English language) we find most sites dont rank very well. Put a little more density into the mix and most sites that we work on move right up the list.

I have, however seen MANY instances where this is not true. We have a PR5 site, about 3 paragraphs of text containing the search phrase 13 times and this site cant rank worth a darn for our targeted phrase! The first page results are low ranking sites with NO KEYWORDS except in title bar. The term is also not a popular term and should otherwise be a "cake walk" to rank!

So there - I went to both sides of the spectrum! Bottom line is WHO KNOWS!

Best to all...