needhelp - 9:30 pm on Jul 7, 2003 (gmt 0)

Not to put a damper on this thread, but...what if you have to consider more optimization than you normally would like - in order to rank better than the pages that are clearly LESS relevant than yours, but keep ranking better? There seems to be a very very fine line, and for me, as a site owner that only wants to play by the rules, I have no clue anymore what to do. I know, I know...boo hoo!