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IanTurner - 8:53 pm on Jun 10, 2003 (gmt 0)


It is a concern that will grow over time - similarly to the concern over MS.

But as it stands 90% of my technical problems I can sort by using Google. (Most of the rest are answered by WebmasterWorld members - many thanks folks)

If I can get answers rapidly and effectively using Google why do I need to look elsewhere, the real thing that Google has done is bring answers to the fingertips of the ordinary man in the street. It enables business to work more efficiently and allows businesses access to markets that they would never previously of been able to get to.

The problem really lies in those who will not change their marketing techniques to best suit the marketing media (i.e. Google)

Being banned for whatever reason is not in itself a business destroyer, okay a couple of bad months while you correct the situation but the same could be said of a badly produced TV ad, or taking an advert out in the wrong magazine or newspaper for your target market. As with any marketing, the art is to get the message across to your target market - if you can't do that properly you will fail.


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