stratocaster - 11:56 pm on Mar 28, 2003 (gmt 0)
Anchor text. Domain name and anchor text are the most important thing. If you wanna rank high all you gotta do is go pay someone with pr 7 or 8 sites to link to you with the phrase you wanna rank well with. I went ahead and did this last month with some buddies who gave me big bold links at the top of their homepages that rank 7. Will see how it works out soon.