europeforvisitors - 2:40 pm on Apr 10, 2002 (gmt 0)

>>One site I work with gets well over half its traffic from Google, but only 20% of that Google traffic is from "high volume" keywords; the rest is from very small numbers of referrals to individual content pages.<<

That's true of my site, too. I rank high for several important keywords and get a fair amount of traffic from them, but the bulk of my Google referrals are from highly targeted search strings.