jmccormac - 8:35 pm on Jul 15, 2013 (gmt 0)
The trademarks issue is actually a lot more complex. Trademarks are jurisdictionally limited and thus it is possible to see a trademarked term being used legitimately in two different, adjacent countries and in different TLDs. There is a certain element of dotCOMitis about the claims being made about trademarks by some of those pushing the new gTLDs and I consider some of their research methodology to be simplistically imprecise and, in some cases, to be simply designed for press releases and bearing little or no contact with reality. Or to put it politely some of these guys are clueless.
There are probably only about 30K grand slam brands (global) - these are brands that are registered consistently in all TLDs. The largest pairing of TLD registrations is .COM and .NET. Trademark abuse happens but not quite at the scale that some would think or in the way that some would think. There are hosters and registrants that actually specialise in trademark infringing registrations but very little is done about these hosters or registrants.
Some of these new gTLD registries will be hoping for the brand protection registrations boost that typically occurs. However there is a resentment in the legal and business community against what some of these people at what could be described as new gTLD blackmail. Brand and trademark owners resent having to protect their brand/mark in each new TLD. The patterns of infringements has changed over the last few years from the outright cybersquatting of trademark terms in TLDs to compound cybersquatting where the trademark term will have a product name or term added for registration purposes. (An example would be fashion designer + bag being registered as a domain name.) ICANN doesn't seem to care about this type of abuse of trademarks. The WIPO UDRP terms were relaxed to enable multiple domains to be included in a single complaint.
In the DotCOM period (mid 1990s to about 2003), there was a massive emphasis on the global nature of the internet and how it allowed businesses to trade in a global market. However like politics, most business is local. And there has been a major shift from global trading to local trading and that was reflected in the rise of ccTLDs. This is why many businesses, and perhaps many with trademarks, might not be rushing out to register their brand in new gTLDs unless the new gTLD is specifically relevant.