I dread, am bracing myself for, and likely will come to loath and/or banish the future stream of "Have you heard about . . (the latest of the 1,000+ new gTLDs)" threads.
It's gonna get ugly if we have to contend with all the promotional posts from fanboys/fangirls who either are covertly touting the new gTLDs, on behalf of the registrars, or who have speculatively invested in the newest gTLD and want to stir up some interest . . . err, some suckers . . to unload their crap NewgTLDs on for a profit.